The EGC Group and Intuit Mailchimp Event is crucial to the success of businesses everywhere. Learn more and register now! The most basic reality of anything is the foundation. Whether it’s a building, a garden, or a business, the stronger the foundation, the more secure something is. In business, the most important—and neglected—foundation is its collection of existing customers. The statistics are staggering: The strongest 10 percent of loyal customers will spend 3 times more on purchases than the remaining 90 percent. Approximately 56 percent of customers are likely to remain loyal to a business that they feel understands them. Click on the image to learn more and register. Join EGC and Mailchimp on Wednesday, October 30th for “The New Loyalty Equation: Unlocking CRM and Retention in the Age of AI.” Yes, with the application of artificial intelligence (AI) to CRM, the foundation between your business and customers will become even stronger. New speakers added Frank Russo, Senior Director Head of Global Digital Operations at KISS Products Veeral Lakhani, CEO of Reliable Group and AI expert “The New Loyalty Equation: Unlocking CRM and Retention in the Age of AI” is complimentary for a limited time. Register today.