There is a lot to be aware of when tracking a campaign, but Christopher Canadeo, EGC’s Director of Analytics, explains what you should know. Do you know what part of your media can be tracked? If so, you can incorporate it into a greater and more effective marketing strategy. In this video, learn the importance of tagging all media, reporting schedules, and the advantages of a dashboard to help make real-time changes in order to maximize your campaigns.
